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: With new AI tools, how can writers adapt to changes? #IndiaNEWS #Guest Post Moolaram Mundliya puts forward ways in which SEO Writers can adapt to the new normal; by adding AI Tools to their daily

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With new AI tools, how can writers adapt to changes? #IndiaNEWS #Guest Post
Moolaram Mundliya puts forward ways in which SEO Writers can adapt to the new normal; by adding AI Tools to their daily life. He shares is a AI and Humans situation and not a AI or Humans situation.



Remember the movies of yore that predicted the takeover of the human race by AI? Apocalyptic films that showed us the power of AI almost always had devastating results! Well, AI is here to stay, but is it apocalyptic? Well, that’s for us to decide! We are at the cusp of an AI revolution, especially in the SEO content writing space with the introduction of ChatGPT and similar tools.



Today, various AI tools are used to generate content or improve the quality of existing content. However, these tools create a state of concern in writers who are left wondering if their industry is safe from an AI takeover. SEO Content writers today are an anxious lot. Are they going to be rendered redundant? Is this the beginning of the end of their writing careers? To be honest? Not really. If they play their cards well, they can surf-ride this wave and have a smooth landing at the end of it.



Contrary to popular belief, these AI tools can be a boon for SEO writers. They can help curate superior content, provide real-time analytics, and improve a websites ranking. But do we really feel that artificial intelligence truly outsmarts writers? Let’s explore.  



AI and content, more like two peas in a pod!



AI writing or artificial intelligence can be defined as a text generator that operates based on user keywords and prompts. Over the past few years, AI has progressed remarkably and significantly, producing information that is becoming increasingly similar to human-generated content. There is a flood of AI tools that can be used to generate SEO-friendly content, including Chat GTP, Copy. ai, write sonic, and word AI amongst others The USP of these tools is that they can help generate large volumes of content within minutes if not seconds.  



AI tools have been around for a while, but to understand their popularity, SEMrush conducted a large-scale study called the State of Content Ops & Outsourcing Report 2021 It investigated how organizations of all sizes and sectors manage their content operations, including content authoring. SEMrush conducted more than 20 in-depth video interviews with credible marketers for the report. One of the studys results revealed that 12% of respondents confessed to employing AI tools for writing articles. And this was before the ChatGPT tsunami!



AI and Googles Helpful Content Update



Despite the growth in the popularity of AI writing tools for SEO, there is an overall threat to the ratings of websites using AI-generated content because of Googles recent and practical algorithm update.


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