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: Once Madhubala’s Fav, Iconic Mumbai Eatery Crafts Natural Ice Cream in Wooden Barrels #IndiaNEWS #Food For anyone who’s had the chance to walk through Mumbai’s famous Crawford Market and witness

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Once Madhubala’s Fav, Iconic Mumbai Eatery Crafts Natural Ice Cream in Wooden Barrels #IndiaNEWS #Food
For anyone who’s had the chance to walk through Mumbai’s famous Crawford Market and witness the labyrinth of traders each calling out different rates, they will testify that it is a different kind of magic that the place holds.  



But what many are unaware of is that behind this very populous street, there’s something more iconic that awaits.   



The Bhendi Bazaar, one of the most well-known areas in South Bombay, is akin to a chapter from a history textbook. It remains unchanged with time.   



But the aura of this quaint market space isn’t its only pride. As you will soon discover, hidden in plain sight is a store as old as time itself, that makes ice cream even Madhubala couldn’t stop bragging about.  



On any given day, the Taj Icecream shop witnesses hordes queuing up to get a scoop of luxury, and what fans call ‘the creamiest ice cream ever’.



You may think this is something of an exaggeration, but, history never lies.



Aamir with his father Hatim at Taj Icecream, Picture credits: Aamir Icecreamwala


A migrant comes to Bombay to sell fruits 



It was the year 1887. Valilji Jalaji, a gentleman from Kutch, Gujarat, had just come to the city. Old Bombay, as you know it, was a traders’ paradise, and like the rest, Jalaji had big dreams, albeit few resources.  



So, he began selling fruits and soon to the jelly-like mix he began adding milk. Come evening and traders and business people alike would stop by Jalaji’s spot to have the feast of the day.  



As Aamir Icecreamwala, the sixth generation owner of the business, tells The Better India, “The original menu was bite-sized pieces of pineapple, grapefruit and chikoo mixed in milk and dates and served cold in clay pots. ??? Ice cream was still a far-fetched idea as this was a time when ice was something of a luxury.  



To add to this, electricity was only enjoyed by a fair few.  



Thus, for Jalaji, making an ‘ice cream’ wasn’t much of an option and he stuck with the concoction of fruit with milk. No one was complaining as the sweet snack was nothing short of heavenly.  



But when ice freely become available, Jalaji wasted no time in converting the sweet mix into what is today known as the famous ‘Taj Icecream’.  



“My family has continued the legacy of Jalaji and it has passed down from generation to generation,??? says Aamir, adding that he feels blessed to be running the legendary venture today. “I see it as fate. In my grandfather’s generation, he was the brother to choose to continue the venture. Similarly, in my father’s generation, out of five brothers, he was the one who continued it.


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