: NIC Honestly Natural Ice Cream Independence Day ad campaign gets 4.1m views on YouTube in launch week #IndiaNEWS #Business Hyderabad, 12th August 2022: NIC Honestly Natural Ice Cream, the fastest-growing
NIC Honestly Natural Ice Cream Independence Day ad campaign gets 4.1m views on YouTube in launch week #IndiaNEWS #Business
Hyderabad, 12th August 2022: NIC Honestly Natural Ice Cream, the fastest-growing ice cream brand in India, has captivated consumer hearts with a heart-warming ad film streaming on YouTube on the occasion of India’s 75th Independence Day. Just days after its launch, the ad has achieved 4.1 million views, and counting.
Speaking about the ad campaign, Sanjiv Shah, Director, NIC Honestly Natural Ice Cream said “The idea behind the campaign was to showcase how throughout our journey we have strived to make ‘NIC Honestly Natural Ice Cream’ a brand that everyone would love. The ad film is about honesty and authenticity, which reflects the authentic, natural, and honest ingredients in all our ice creams.???
The ad film starts with a question from a young son to his father that while in other celebrations one receives gifts, shouldn’t one also receive gifts on Independence Day. The father replies that we get the gift of ‘Hope’ on Independence Day, and the discussion continues about hope, ending with the son hoping he could get another ice cream. Ending with the hashtags #hope , #pride and #honesty, the advertisement strives to reconnect deeper emotions of the younger generations with Independence Day.
NIC Honestly Natural Ice Cream is a brand that is hand-crafted, heart-crafted, and mind-crafted with 100% natural and pure ingredients making it a wholesome experience for all consumers over the country.
The brand has also been inspired by Indian sweetmeats such as Gulab Jamun, Sheer Khurma, Til Gud, and Gajar Halwa to name a few. NIC’s popular natural fruit ice creams include Sitaphal, Alphanso Mango, Chikoo, Jackfruit, Lychee, Strawberry, among others.
About NIC Honestly Natural Ice Cream:
NIC Honestly Natural Ice Cream was founded in 2015 on the principles of providing uncompromising quality, innovation, and a superior customer experience. Honestly Natural Ice Cream is not only their motto; it is also a promise that contains no artificial flavours, colouring agents, or preservatives. NIC Honestly Natural Ice Creams has won the prestigious BARC Rising Brand Award in March 2022. NIC Honestly Natural Ice Cream is the most popular ice cream brand on FoodTech platforms such as Swiggy and Zomato, with flavours ranging from fruit and dry fruit variations to international flavours such as Mediterranean Sea Salted Caramel, Madagascar Chocolate, French Vanilla, and those inspired by Indian sweetmeats such as Gulab Jamun, Sheer Khurma, Til Gud, and Gajar Halwa to name a few.
For more details, please visit www.nicnaturalicecreams.com
Instagram @nicicecreams
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