: Indian With World’s 1st Patent for ‘Digital Vaccines’ for Kids Explains How They Work #IndiaNEWS #Health Care For the past 12 years, Bhargav Sri Prakash and his team at FriendsLearn — a bio

Indian With World’s 1st Patent for ‘Digital Vaccines’ for Kids Explains How They Work #IndiaNEWS #Health Care
For the past 12 years, Bhargav Sri Prakash and his team at FriendsLearn — a bio and health tech startup with offices in Chennai and San Francisco — have envisioned ways to use frontier technologies for a unique cause.
Machine learning-deep learning, neurocognitive computing (AI), neural networks, gamification, AR/VR (metaverse) and mobile app technology — Bhargav’s venture has harnessed these to non-invasively induce a neural response, physiological outcome, and an immune response that is building evidence to prove how to lower the risk of disease, reduce symptoms, and decrease hospitalisation for young children.
“Called Digital Vaccines, they’ve been shown to work by stimulating the brain-gut-immune system at the cellular biomarker level to lower the risk of a wide range of diseases; non-communicable ones like diabetes, cardiovascular disease, hypertension, and cancer; cognitive diseases such as ADHD, dementia; and, recently, infectious diseases like COVID-19,??? says Bhargav, CEO and founder of FriendsLearn, in a conversation with The Better India.
These Digital Vaccines fall under an emerging science called digital therapeutics, which seeks to deliver medical care through smartphones, tablets, and similar devices by effecting behavioural change at scale using evidence-backed software solutions. (Above images courtesy Bhargav Sri Prakash and Parent Map)
“A child experiences everything like virtual reality gamified content. That gamified content is delivered via a mobile app called Fooya! This app will have a school grade appropriate collection of content, which is a compilation of neurocognitive training mechanisms,??? he says.
In layperson terms, it’s a way by which we are able to message or pulse the brain with stuff that they see. “We don’t do this in an invasive way, but use sensory pathways like sight, touch, and hearing. Those are primary signal pathways and we are able to create certain patterns of neural response in the brain through this gamified content,??? explains Bhargav.
Professor Rahul Ladhania, a faculty member at the University of Michigan School of Public Health, says, “A key principle behind the concept of digital vaccines is of neuro-stimulation leading to transference — while the gamified content neuro-cognitively trains children to make healthier choices in the virtual world, do the children then go on to the real world and start making healthier choices????
He adds, “Illustrating this with a simple example, say, a child’s digital form enters the game. Through that virtual experience, the childs brain is directed — through virtual rewards and penalties — to avoid aerated soft drinks that could result in lifestyle diseases like obesity.

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