: 60-YO Helps 1000 Kashmiri Women Earn From Embroidery During Pandemic #IndiaNEWS #Kashmir The erstwhile state of Jammu and Kashmir has recorded the second-highest unemployment rate in the country at

60-YO Helps 1000 Kashmiri Women Earn From Embroidery During Pandemic #IndiaNEWS #Kashmir
The erstwhile state of Jammu and Kashmir has recorded the second-highest unemployment rate in the country at 46 per cent. The successive lockdowns and clampdowns in the last three years have given a severe blow to the private sector, soaring the unemployment rate. Amid these repeated inconveniences, many have been trying to revive and boost their economic status in their capacities. Coming up with business strategies that would sustain the most unstable situations has become the utmost priority for such people.
One such individual is Zamruda Bano, from Kulgam district in Jammu and Kashmir, who has created a livelihood not only for herself but for others. This 60-year-old woman never had the chance to receive an education and yet she stands tall, providing jobs to 1,000 women. She had started the first centre in her village, gradually spreading to another. Over the years, Zamruda has established more than 100 centres, in scores of villages in Kulgam and Anantnag districts.
In these centres, women are engaged in crewel embroidery, chain stitching, and making crewel bags, curtains and other linens. Prices for these range from Rs 2,000 to Rs 20,000 and up. They get up to 5,000 orders a month.
Each centre accommodates around 10 to 20 women and girls, and they earn Rs 3,000 to 6,000 a month, depending on the output they provide.
Believing in ‘self-sufficiency’
The centres earn up to Rs 15 lakh which is used to pay remuneration to the women, cost of raw materials, clothes, wool, cotton and rent for the centres. Credit: Raouf Dar
Zamruda, who is also a mother of three daughters, learnt the art of crewel embroidery from her elders in her village. In 1991, soon after her marriage, Zamruda started training girls in several villages in South Kashmir to earn money through the art. In the same year, she had set up her first training centre. According to her, it takes around two to four weeks to learn this art.
After learning the art, I did not limit it to myself. Instead, I taught it to more women who had very few avenues available to earn an income. I saw so many girls in our village sitting idle at their homes and facing financial constraints. That’s when the idea of teaching these girls came to mind,??? says Zamruda.
Currently, when the Union Territory is sinking with growing unemployment, her initiative has been quite helpful for the women. Each month, she earns Rs 10-15 lakh, out of which she provides remuneration to the women working under her, including the cost of raw materials, clothes, wool, cotton and rent for the centres.
Zamruda believes in being self-sufficient and suggested that women and girls should come forward and start their own ventures to generate employment and profit at the same time.

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