: Reliance Entertainment Covid-19 fundraiser We For India to feature Ed Sheeran, Mick Jagger, AR Rahman, 100+ artistes #IndiaNEWS #Bollywood Mumbai, Aug 9 | Some of the biggest names in entertainment,

Reliance Entertainment Covid-19 fundraiser We For India to feature Ed Sheeran, Mick Jagger, AR Rahman, 100+ artistes #IndiaNEWS #Bollywood
Mumbai, Aug 9 | Some of the biggest names in entertainment, including Ed Sheeran, Mick Jagger and A. R. Rahman, among many other personalities, are coming together for a global fundraiser on Facebook on Independence Day. It is expected to unlock philanthropic donations upwards of Rs 25 crore for Covid-19 relief work.
Reliance Entertainment, the leading media and entertainment company, is producing the event, We For India, in partnership with The World We Want (WWW), a purpose-driven enterprise, and supported by GiveIndia, Indias largest and most trusted giving platform. The exclusive streaming partner for this fundraiser is Facebook India.
We For India: Saving Lives, Protecting Livelihoods will be livestreamed on August 15 at 7. 30 PM IST to raise funds for Covid-19 relief missions of GiveIndia.
The celebrity participants will express solidarity and support for saving lives and livelihoods in India after the devastation caused by the second wave of the pandemic. All proceeds from the mega event will be utilised by GiveIndia to provide both humanitarian aid and strengthen healthcare infrastructure.
Namit Sharma, Creative Producer, Reliance Entertainment, said: The last 18 months have been transformational and have taught us the importance of giving back. Indian society is at a critical juncture where millions are economically displaced due to loss of jobs or loved ones. While future waves may bring other challenges, the job at hand is to help our fellow Indians as much as we can now.
Our effort in putting together this fundraiser, working closely with multiple partners and talent from across the globe has taught us one thing the world is one, and there is no dearth of goodness and kindness.
Sharma added: Personally, Im grateful to the team that came together to put together We for India. We hope the audience will love the show and also open their hearts in helping fellow Indians.
This three-hour videothon will feature more than 100 artistes, including leading Bollywood filmmakers Rajkumar Hirani, Karan Johar, Imtiaz Ali, Farah Khan, Vikramaditya Motwane, Vikram Bhatt and Ribhu Dasgupta.
International stars and music sensations will also be featuring in the show, such as Ed Sheeran, Annie Lennox alongside her daughter, Lola Lennox, Rolling Stones frontman Mick Jagger, actress Ini Dima-Okojie, superstar and UNICEF Goodwill Ambassador Nancy Ajram, co-founder of CHIC Nile Rodgers, music group Sister Sledge ft Sledgendary, among others. Inspiring messages will also be shared by storyteller Jay Shetty and television star Dina Shihabi.
Several interesting interactions will also be seen with stars such as Ajay Devgn, Saif Ali Khan, Akkineni Nagarjuna, R.

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